Sandipan Ghosh takes over as COO of Milk Mantra

Well-known milk dairy, Milk Mantra has appointed Sandipan Ghosh as its chief operating officer (COO). He will lead full company operations and drive scale and innovation at Milk Mantra optimising the entire process of tech-enabled growth from farmer sourcing to production, supply chain, sales and marketing and the D2C subscription app. He takes over from Bibhu Nanda who, having completed his contractual year with Milk Mantra, has moved on for his next assignment.

With his two decades of experience working across multiple food categories and global cultures across India, South Asia, Middle East and North Africa, Ghosh is an expert in consumer dairy with a granular understanding of on-ground operations. He joins Milk Mantra after his tenure of four years as the commercial and marketing director and board member at Lactalis Groupe India where he steered the organisation’s vision in the areas of commercial growth, sales and launching new brands and products for Thirumala, Anik and Prabhat. He has led brand growth and marketing strategy at marquee food brands in his previous associations with Mother Dairy, MTR Foods, Tiffany Foods, Schmitten Chocolates, Nutrela and TATA Chemicals.

His niche lies in driving profits through product innovation and creating consumer driven operational structures within organisations.

Ghosh joins Milk Mantra at a time when we are financially geared with profitability and funding to widen our operations and make Milky Moo the leading brand in eastern India, said Srikumar Misra, founder, MD and CEO, Milk Mantra. “His sharp, incisive approach for driving profit through operational excellence, and growth via product-market strengthening, backed by our tech stack, will further accelerate Milk Mantra 3.0. We remain focused on a hybrid model and our alternative subscription app DailyMoo will start mainstreaming in the near future. Ghosh’s deep experience in building consumer franchise will help drive DailyMoo further,” he added further.