Maruti Suzuki launches Smart Finance service to offer an online, end-to-end, real time car finance service facility

In a first-of-its-kind initiative, Maruti Suzuki has launched the Smart Finance service to offer an online, end-to-end, real time car finance service facility. Currently hosted on www.nexaexperience.com, the platform offers customers the ease of a one-stop-shop for their complete vehicle finance needs.

With the new launch, the car manufacturer aims to simplify and digitalise the customer’s car buying endeavor with a bouquet of financing options for NEXA customers across 30 cities. The innovative service offers a one-stop convenient online platform for customers to compare loan offerings from multiple financiers.

Maruti Suzuki, which is the country’s first OEM to offer the service continues to be a trailblazer by investing in new technologies and systems to simplify the car buying journey and provide delight at each stage. This initiative will strengthen the digitisation efforts and will offer enormous flexibility by empowering customers to make an informed choice.

The Smart Finance service is currently available for NEXA customers, for salaried employees, in 30 cities including Delhi, Gurugram, Lucknow, Jaipur, Mumbai, Pune, Ahmedabad, Chennai, Bangalore, Hyderabad, Indore, Kolkata, Cochin, Chandigarh, Guwahati, Goa, Bhubaneswar, Bhopal, Coimbatore, Surat, Vadodara, Ranchi, Raipur, Nagpur, Trivandrum, Vishakhapatnam, Udaipur, Kanpur, Vijayawada, and Dehradun.

With the launch of Smart Finance, customers will now have the option to compare loan offers from multiple financiers, customise the loan offering as per their needs and upload the documents with just a few clicks.

Customers can pick the financier of their choice, browse pre-approved and custom generated loan offers, select the best suited loan product, complete all finance related formalities with digital document sharing and secure disbursal of the loan, with just a few clicks. The NEXA website will act as a facilitator between the customer and financier, providing a wide variety of choices on the loan offers, real time status updates and in turn providing a hassle-free and transparent financing solution.

Speaking on the new initiative, Kenichi Ayukawa, managing director and CE of Maruti Suzuki India said, “We have always explored unique ways to assist our customers in their car buying journey. Under the Smart Finance platform, we have partnered with several popular financiers to provide custom curated personalised loan offers for our customers. This digital service offers easy financing options and is completely transparent at each stage of the loan process.

Among other advantages, the customer gets to customise the EMI by choosing the loan tenure and interest rate and select a preferred down-payment scheme.

For this, Maruti Suzuki has currently tied up with eight financiers: HDFC Bank, Yes Bank, ICICI, IndusInd Bank, Cholamandalam Finance, AU Small Finance Bank, Mahindra Finance and Kotak Mahindra Prime. Subsequently, Maruti Suzuki will on-board other key financiers. The improved transparency around the loan offers and related charges empowers the customer to make the right decision in a very convenient manner.