Medical & Wellness Tourism Growth Driving MSME Opportunities

India is rapidly emerging as a global hub for Medical Value Travel (MVT), supported by strong government policies, digital facilitation, and integration of modern healthcare with AYUSH systems. Initiatives like the AYUSH Visa, upgraded MVT portal, and proposed Regional Medical Hubs are enhancing accessibility and infrastructure. With over 5 lakh medical tourists in 2025 and rising global demand for affordable, high-quality care, this sector is creating significant opportunities for MSMEs. Small businesses in hospitality, wellness services, medical support, logistics, and local supply chains can benefit from increased demand, job creation, and participation in a growing, sustainability-linked healthcare ecosystem.